You’ve won over the expired listing leads and now it’s time to get serious about getting it sold. Pricing the home right is crucial in this situation. In order to set your Brooklyn and Manhattan clients up for success, consider these factors when pricing:
Once a listing has expired, realtors from all over Brooklyn and Manhattan will be contacting homeowners to sell their home. How do you stand out? Put the focus on the homeowner and make your offer personal and genuine in order to win expired listings.
In order to refresh your expired listings in Brooklyn and Manhattan, take a look at the photos posted online. Perhaps the home isn’t selling because the potential buyers aren’t sold looking at the pictures, so let’s change that!
There are so many moving parts going into a home sale. For your sellers in Manhattan and Brooklyn who’ve already done this once, they might be wondering, “what now?” Whatever kind of seller you’re working with or the state of their home, here are 4 musts for selling that you can go over with each.
The world of expired listings offers an exciting place to start growing your real estate business. Work with motivated sellers and expand your options to generate more revenue. We’re here to help with maximizing your energy and valuable time and resources to achieve those goals. We offer a range of options to receive listing lead information as soon as it becomes available.
One aspect to discuss with sellers in Manhattan and Brooklyn is the level of renovation they’re willing to do on their property. The second aspect to consider is what level of renovation is needed to sell the home at top dollar. They will look to you, as the experienced realtor with knowledge of the market and area to help them make their decisions.
Persistence is key when reaching out to expired listing leads in Manhattan and Brooklyn. Stand out with an excellent letter and postcard campaign that you keep sending out months later! You never know when the seller will be ready and see your card at the right time!
Surprisingly, some of the biggest issues that trip up home sales are actually found in smaller details. You may find, when working with expired listing leads in Manhattan and Brooklyn that these issues have contributed to your sellers not being able to sell in the past. Let’s explore a few of these issues that cause problems selling homes.
When buyers first glimpse a home for sale in Manhattan or Brooklyn, they will inevitably notice the level of elegance, sophistication, and polish of that home. Whether we like it or not, the bones of a house don’t make the first impression and certainly not the one that will last. So, how do you as a realtor trying to sell these expired listings capitalize on that fact? You stage to sell.
As a realtor prospecting to expired listing leads in the Manhattan and Brooklyn areas, your marketing strategy is paramount to your success! You’ll want tools to reach out, strategies to turn new leads to warm leads, and marketing campaigns to continue to reach out and turn the leads to clients.